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    2. Environmental Marketing – alle Bücher

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    : Marketing Solutions to the Challenges of a VUCA Environment, Buch

    Marketing Solutions to the Challenges of a VUCA Environment

    Springer Proceedings in Business and Economics

    This book contains selected papers from the 2023 Greek Marketing Academy and the Global Alliance of Marketing and Management Associations Joint Symposium (GMA-GAMMA2023) held from July 20 to 23, 2023, in …

    lieferbar innerhalb 2-3 Wochen
    Buch
    EUR 219,03*
    Jonathan Maxwell: The Edge, Buch

    Jonathan Maxwell
    The Edge

    We live in a World which, though the origins are long, seems suddenly transformed by economic events way out of our control. In seeking stability, we must acknowledge the seismic scale of the challenge, a…

    lieferbar innerhalb 2-3 Wochen
    Buch
    EUR 30,40*
    Helen Millward: Global Marketing, Buch

    Helen Millward
    Global Marketing

    Understand the interconnected nature of marketing and globalization and how consumerism, communications, brands, ethics and production work in an international market.

    lieferbar ab 3.3.2025.
    Buch
    EUR 56,77*
    Joseph Whitson: Marketing the Wilderness, Buch

    Joseph Whitson
    Marketing the Wilderness

    How outdoor industry marketing promotes an image of “the wilderness” as an unpeopled haven   Marketing the Wilderness analyzes the relationship between the outdoor recreation industry, public lands in t…

    lieferbar ab 20.5.2025.
    Buch
    EUR 23,42*
    : The Palgrave Handbook of Consumerism Issues in the Apparel Industry, Buch

    The Palgrave Handbook of Consumerism Issues in the Apparel Industry

    This handbook offers a comprehensive overview of consumerism issues in the textile, apparel and fashion industry, illustrating the impact of consumerism on the sector with a focus on SDG 12: Responsible C…

    lieferbar innerhalb 2-3 Wochen
    Buch
    EUR 261,73*
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